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21 Aug 2024

How to use 3D software for design & visual representations with Jason Price

How to use 3D software for design & visual representations with Jason Price
Jason Price will be presenting his Wrap Talk at WrapFest 2024 on using 3D software for design and visual representations for livery design. Jason will cover setting up a car for a livery design at the event.

I have been a graphic designer for the best part of 30 years, and originally in a small sign shop in Chichester in West Sussex. We received a contract for a small event called Goodwood Festival of Speed, which turned into a large event. This is where my career in motorsport began back in 1995.

From then until now I have worked as a designer, fitter and manufacturer of signage, vehicle graphics & vehicle wraps. In 1999, I wrapped my first car which was a BMW in Avery cast bright orange…it was an utter joy to do! Since then, I have designed and wrapped all kinds of vehicles from road to race cars.

Cars

Along the way, I have run and maintained a wide variety of wide-format printers which helps me in my design processes, it is the same as having an understanding of fitting.  I design liveries as if I were the one to fit them.

A few years ago, I hung up my heat gun and now focus entirely on the design for motorsports, from BTCC & GT through to the WEC & ELMS championships.

Talking at WrapFest 2024

This will be my second year talking at WrapFest. I believe it is important to share knowledge and advice to those looking to begin the (sometimes frustrating!) journey into the industry. By sharing both my experiences and tips with others I hope it will make this journey for others slightly less painful, as it is a tough road to travel!

I enjoyed last year’s event immensely, it was a fresh look at an ever-increasing industry, and I hope it continues to grow and it is located at Silverstone (my second home!), which is a bonus!

Car

My Wrap Talk is will focus on the use of 3D software for design & visual representations for livery design where I will discuss the power of Blender and how it can entirely transform your design. I will be focussing on setting up a car, a Golf GTI for a livery design. Within my talk, I will cover the model breakdown, UV mapping, 3D & 2D design processes.

In addition, I will offer advice on how to set up a computer system that will benefit you, trying to render high-end images on your laptop will only end in a mess!

 

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